We are Venture Builders

Sometimes it means building businesses from the ground up, other times, reworking them to make them better. It means bold moves, seizing opportunities, and shaking out of comfort zones. New ideas, tech, and partnerships, new ways to go and grow.

Most of all, it means someone who walks the talk, has skin in the game, and knows how to take that good thing and make it great.

Venture

Developing and investing in high potential purpose- and value-driven brands and founders with the single aim of accelerating growth.

Venture Portfolio

Cross-border Programme

Branding

Professional services that transform businesses from the inside out, the way we have with over 1,500 brands in Asia and around the world.

Insight & Strategic Diagnosis 

Brand-Led Business Strategy

Innovation by Design

Brand Operating System & Enablement  

Identity & Experience Systems 

Digital Brand Experience 

Brand to Market

We scale brands through end-to-end market strategies and execution built for measurable growth.

Identify Right Markets & Channels

Build Commercial Strategies

Business Matching & Partnerships

Execute Brand Rollouts

Franchising & Licensing

Trade Made Possible

Enterprise Transformation

Rethink how value is created and delivered in the age of AI - so teams create more value, lower the cost of execution, and scale with consistency while protecting culture and brand integrity. 

Workflow Intelligence Diagnosis 

Org Design & Role Architecture 

Governance & Guardrails 

Operating Model & SOP Redesign 

AI Systems & Agents Deployment 

Enablement & Adoption Training 

Leadership Team

We are thinkers, doers, and solvers.
We are listeners, partners, and advisors.
Misfits, mentors, musicians.
Revolutionaries, leaders, and believers.

Above all, we are builders.

Whatever we do, we do together.
Whatever we build, we build to last.

Luke Lim

Founder and Chairman

Lee Haoming

Chief Executive Officer

Noah Lee

Chief Strategy Officer

Joanna Teoh

Strategy Director

Amanda Chor

Brand Director

Wilfred Castillo

Creative Director

Sarah Chew

Operations Director 

Victoria Wang

General Manager, China 

Lee Kai Xin

Board Advisor, Marketing

Dejan Georgiev

Board Advisor, Tech & AI

Paul Zhang

Board Advisor, M&A

Let’s build something.